313 Financial
case study
313 Financial are a mortgage and insurance broker based in the Northeast, offering appointments both in-office and at home, providing their clients with advice 7 days a week. They prioritise building great relationships with their clients, necessitating the need for our award-winning SEO services. 313 Financial needed search engine optimisation from a business that understands the importance of client user experience.
313 Financial needed an SEO financial services solution that enhanced their rankings and improved customer experience when browsing their website. We utilised three major SEO techniques to achieve this: keyword research, content writing, and backlink analysis.
We used specialist tools to analyse search engine results data, identifying common search queries within the financial sector. This enabled us to curate a selection of keywords that could be incorporated into our search engine optimisation strategy. After keywords had been identified, our content writer was able to create bespoke SEO-friendly landing pages tailored for specific primary, secondary, and tertiary SEO keywords. Additionally, as a multi-award-winning digital marketing agency, we provided expert-level backlinking services, identifying high-quality link opportunities and improving the search authority of the client’s website.
At the start of the campaign, many of the targeted keywords were on page 5 or further on Google, with some as far back as page 10. This presented both a challenge and an opportunity. As SEO is a slow-and-steady marketing strategy, it would take time to grow in rankings, but it was a challenge our award-winning team was more than prepared for.
Through the implementation of our on-page and off-page SEO processes, we were able to significantly increase targeted keyword rankings over three months. We look forward to seeing future improvements in search engine rankings and the opportunities they provide to our client.
If you would like more information regarding our financial sector SEO services, or if you would like to book a consultation, please don’t hesitate to contact our SEO team by calling 0800 999 1339 or emailing info@soscreativity.co.uk
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